Harris Interactive Selects Confirmit for Global Efficiency
Confirmit Data Collection and Panel Management Solution Supports Drive for Streamlining Research Processes
New York, NY and Oslo, Norway (PRWEB) June 3, 2010
Harris Interactive announced today that it has chosen Confirmit at a global level to streamline its online data collection and panel management activities.
Harris Interactive selected the Confirmit platform after a rigorous process to find a solution that could simplify its data collection and panel operation. Harris Interactive had to be sure that its chosen solution could also fully support the delivery of world-class research services on which the business is founded.
Key factors in Harris Interactive’s decision were Confirmit’s industry leadership, sophisticated product capabilities, and application flexibility.
Enzo Micali, Global EVP Technology, Operations, and Panel at Harris Interactive, commented: “At Harris, we are committed to innovation and we believe Confirmit’s platform is the best choice to support us in delivering efficient, world-class research to our clients. In addition, the extensibility offered by Confirmit’s application interfaces gives us exactly the flexibility we need to provide the specific, high-quality services our clients expect.”
The Confirmit platform will enable Harris Interactive to achieve measurable operational efficiencies when collecting online survey data, managing panel activities, and providing survey analysis to its customers around the world.
At the same time, the single-platform solution provides the additional gains of higher service quality and efficiency across the business as a whole.
Pat Molloy, Chief Strategy Officer at Confirmit, said: “It is fantastic to see that the effort we’ve put into opening up and extending the functionality of the Confirmit platform has been an important factor in Harris Interactive’s decision to use it.
“Both Confirmit Flex and our range of XML Web Services give Harris the ability to leverage the capabilities of the system and extend its functionality to differentiate its business in a highly competitive market.”
About Harris Interactive
Harris Interactive is one of the world's leading custom market research firms, leveraging research, technology, and business acumen to transform relevant insight into actionable foresight. Known widely for the Harris Poll and for pioneering innovative research methodologies, Harris offers expertise in a wide range of industries including healthcare, technology, public affairs, energy, telecommunications, financial services, insurance, media, retail, restaurant, and consumer package goods. Serving clients in over 215 countries and territories through our North American, European, and Asian offices and a network of independent market research firms, Harris specializes in delivering research solutions that help us – and our clients – stay ahead of what's next. For more information, please visit www. harrisinteractive. com.
Confirmit is the world’s leading SaaS vendor for Customer Feedback, Employee Feedback, and Market Research applications. The company has more than 200 employees and offices in Oslo (headquarters), Guildford, London, Moscow, New York, San Francisco, and Yaroslavl. Confirmit's software is also distributed through partner resellers in Barcelona, Kuwait City, Madrid, Milan, Pattaya, Sydney, and Tokyo.
Confirmit targets Global 5000 companies and Market Research agencies worldwide with a wide range of software products for feedback / data collection, panel management, data processing, analysis, and reporting. Customers include British Airways, Dow Chemical, Farmers Insurance, GlaxoSmithKline, Halifax Bank of Scotland, HSBC, Intrawest, Ipsos, Nielsen, The NPD Group, Safeco Insurance, Statoil, Symantec, Virgin Media, and Wells Fargo. Visit www. confirmit. com for more information.
Confirmit: Gary Schwartz, SVP Marketing: +1 908 208 2136
Confirmit: Pat Molloy, Chief Strategy Officer: +44 (0)1483 300 100
EMEA PR Contacts, Indigo River: Andrea Burton +44 (0)1985 850320 / Melanie Oxford +44 (0)7515 632065
US PR Contacts, Hart Boillot: Perrin McCormick +1 781 893 0053